What Is the Future of MLM Business?

Filed in archive MLM Techniques on April 19, 2010

In an earlier blog post, we talked about why chasing leads for your MLM business is prehistoric.

© Gunnar Þór Hafdal

But hey, if you're not supposed to buy prospect lists for your MLM business, pester your friends and family or do cold calling to find prospects who may want to join your business, than just where are you supposed to find new customers?

Here are a few simple ideas to get you started:

Social media. From blogs, to social tools like Twitter and Facebook, social media gives you the opportunity to connect with others and let them get to know you are and what you have to offer.

Capture pages. These tools help you collect and build your own e-mail list of prospects who you know have already visited your site and expressed interest in your business.

Funded proposals. Valued business information you can sell to prospects to generate additional upfront cash for your business whether you not they eventually end up joining your company or becoming a distributor.

E-mail marketing. As you build your list of prospects from those who have discovered you via social media or your Website, you may want to begin an e-mail marketing campaign, but remember that, like content on your site, this should not be one sales pitch after another but should include valuable information establishing you as an expert in your field

Video. Don't forget that YouTube is amongst the most popular social sites on the Internet and a major destination for online traffic and search. Take advantage of this by creating your own videos letting people get to know you and leading them back to your main site.